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Free Mobile Ticket Website Promotion
Posted: February 3rd, 2012In celebration of the latest product release MW2, Mobile Ticket App is giving Mobile Ticket Website 2.0 away for free for 90 days. Zero down, and zero cost for 90 days and now every ticket broker can play ball in the mobile industry.
How can you ignore the Mobile Ticket Industry?
Apple sold 37 million iPhones in October, November, and December of 2011. Apple just announced double profits in the first quarter. Google activates 700,000 Android smartphones a day. You have two of the largest public companies in America pushing the mobile smartphone/mobile computer technology.
http://www.engadget.com/2012/01/24/apple-q1-2012-iphone-ipad-ipod-mac-hardware-sales/
http://techcrunch.com/2011/12/22/android-700000/
http://www.usatoday.com/tech/news/story/2012-01-24/apple-yahoo-earnings/52775198/1
Mobile Ticket App thinks every ticket broker should provide retail buyers the ability to easily shop, find, and buy tickets to their favorite sports, concert, and theater events on their smartphone and mobile device. The release of the Free Mobile Ticket Website Promotion enables every ticket broker to enter the mobile ticket economy. The new Mobile Ticket Website works on the iPhone, Android, Windows, and Blackberry smartphones. Now you can sell tickets on almost every smart phone being used today. Start your free trial now.
Free Mobile Ticket Website 2.0 Trial – Sign Up Here
Free Mobile Ticket Website 2.0 Trial – Video
“During the next 12 months, I expect mobile to be the fastest growing area of our business.”
Posted: January 12th, 2012“In 2012, I see so many opportunities for the ticketing industry that I barely know which one to go after first. Between the rapid explosion of mobile technology and the almost immediate upgrades cloud-based systems can offer, there’s almost no limit to what is possible in the next 12 months.
For my first prediction, let’s start with mobile ticketing. According to Yahoo, “iPhone” was the No. 1 most-searched term in 2011.
Approximately 44 percent of Americans already have smartphones, according to data recently released by Nielsen, and I don’t think it’s going to be long before most Americans have smartphones.
My long-term prediction for mobile, based on the sales growth we’ve seen in this area in 2011, is that by 2015 at least 50 percent of our business will be mobile. During the next 12 months, I expect mobile to be the fastest growing area of our business.
My second prediction is that cloud systems will skyrocket. According to Moore’s law, technology doubles every 18 months. So, we probably haven’t even seen some the new cloud-based technologies we’ll be using by the end of 2012.
The advantages of operating in the cloud are crucial if we want to stay ahead of the latest trends and technology in ticketing. The speed and flexibility that cloud-based systems offer will significantly change the ticketing industry. Let’s not forget to mention that cloud-based ticketing providers can offer these upgrades to all customers almost immediately and with very little distribution cost.
My third prediction is that new mobile ticketing and cloud computing capabilities will greatly change our clients’ events. All you need is a smartphone or a tablet, and you can sell tickets virtually anywhere. This enables ticketing providers like Vendini to put mega-venue technology in the palm of your hand. And because of the low cost of entry for mobile ticketing, even the smallest events will be able to take advantage of this technology.
Finally, . Currently, I don’t think that most ticketing companies are making the best use of social media — not as far as increasing ticket sales, reaching potential customers, engaging current patrons and, in general, adding to the entire experience. In 2012, many more venues will see the advantages of having patrons check-in via Foursquare, and enticing friends to attend events or being able to fill the house with last-minute Groupons.
What I really expect to see in 2012 for the ticketing industry is a true explosion when it comes to the technology we use and how we use it.”
Tablet Computers See A Huge Jump In Sales Over The Holiday Season
Posted: January 6th, 2012“Countless analysts predicted Amazon’s Kindle Fire tablet would be a big seller this holiday season, and new data suggests that the slate may have been the most gifted tablet this past Christmas. Advertising network Chitika saw traffic across its network from the Kindle Fire grow roughly 20% each day leading up to Christmas, and traffic then exploded by more than 120% between December 24th and 25th. Research In Motion’s BlackBerry PlayBook saw the second biggest spike on Christmas Day, up just over 50% thanks to deep discounts during the holiday shopping season, and Samsung’s Galaxy Tab line of tablets saw traffic jump about 15% on the 25th. Traffic from Apple’s iPad didn’t increase at all on Christmas Day, suggesting that rival tablets may have had an even bigger impact on holiday iPad sales than previously predicted.”
“Though the iPad’s lead over the other tablets is strong, it was not the tablet with the most impressive spike in traffic after the wrapping paper had all come off Christmas morning,” Chitika’s Haze Jayachandran wrote in a post on the company’s blog. “The PlayBook’s 50% jump in traffic Christmas day might just be the thing to help with RIM’s recent struggles. The real victor in the season’s tablet wars, though, has to be the Kindle Fire and its 122% traffic spike from the 24th to the 25th. If more than doubling your usage overnight doesn’t say Christmas Spirit, we don’t know what does.”
Traffic across Chitika’s network grew between 20% and 30% for each of the four tablet lines between Christmas Day and December 26th, and then traffic from the Galaxy Tab, iPad and Kindle Fire tablets declined on the 27th as people went back to work. BlackBerry PlayBook traffic continued to grow about 15% on December 27th, however, suggesting the slate may have been the most gifted tablet among younger users who were off from school or college during the week leading up to New Year’s Eve.”
RIM (Blackberry) Continues To Loose Market Share
Posted: December 30th, 2011
“RIM‘s mobile market share fell from 7.1% to 6.5% between September and November, according to a recent report. During the same time period, Apple’s share increased 1.4%, coinciding with the iPhone 4S launch.
When it comes to the smartphone market, RIM performed even worse, with its market share dropping from 19.7% to 16.6%. according to a recent comScore study of 30,000 U.S. mobile subscribers. Aside from RIM,Android now has 47% of the smartphone market, Apple has 29%, Microsoft has 5.2% and Symbian has 1.5%”
-http://mashable.com/2011/12/30/rim-market-share/
Smartphone Share Past 60% and Tablets To Replace PCs In 2012
Posted: December 29th, 2011“In case you hadn’t noticed, 2011 was the long-awaited “year of mobile.” It was the year that consumers made mobile mainstream and marketers finally made mobile a priority (at least in terms of their rhetoric). In 2012 most of the trends and developments that we saw this year will only accelerate.
Those who didn’t fully pay attention this year will begin to realize in 2012 that mobile is not merely a small-screen extension of the PC web, but a parallel universe that increasingly operates as an alternative to the “fixed internet” for many people.
So without further ado here are my 12 mobile predictions for 2012. See whether and where you agree.
- Smartphone share sails past 60 percent: By the end of 2011, 65 percent of US mobile subscribers will have smartphones and 35 percent will own feature phones. That would mean more than 150 million smartphones in the US market.
- Android continues ascent: In a kind of cosmic convergence moment, Android’s smartphone share in the US will be almost identical to Google’s search share on the PC by Q3 or Q4 next year. Globally, Android’s market share will also exceed 50 percent. This creates additional anti-trust headaches for Google at home and internationally.
- Siri evolves; Google debuts its version: Apple’s Siri gets access to more APIs and begins tying in to more third party apps and services, enabling more voice-driven “transactions.” Google introduces its version of an “intelligent assistant” which tries not to appear as a direct copy of the Apple product. Microsoft beefs up voice services on Windows Phones. Voice becomes a highly mainstream and in many cases a primary navigational and search tool on smartphones.
- Apple Maps appear: Apple releases its long-awaited mapping replacement for Google on iOS. This might coincide with the release of iPhone 5 in Q3 of next year.
- Inevitable arrival of iPhone 5: Speaking of which, the iPhone 5 will likely be announced in late Q2 or early Q3. It will have a larger screen, LTE support and support for near field communications (NFC).
- RIM’s co-CEOs get the boot: RIM’s co-CEOs Jim Balsillie and Mike Lazaridis are both replaced before the end of 1H 2012. RIM tests a BlackBerry using the Android OS by the end of 2012. Many people believe that RIM will be acquired in 2012. I think there’s a 50/50 chance. Potential acquirers include Microsoft, Amazon and private equity.
- Windows Phones see only modest success: Microsoft and Nokia have some success with Windows Phones in Europe and Asia; however the phones fail to generate enthusiasm in the US. Nokia tests prototype Android devices by the end of 2012.
- Major smartphone security (hacking/virus) event: 2012 will see the first major smartphone security calamity involving a hacking incident or major virus. The Android OS will become the repeated target of viruses and hacking attempts because of its Microsoft-like smartphone market share.
- NFC and mobile payments: Mobile payments see continued growth but 2012 isn’t the “breakthrough” year in North America. Marketers start to test NFC as a marketing tool and alternative to QR codes.
- Apps & HTML5 live side-by-side: Most firms build HTML5 web apps as their primary mobile strategy but native apps continue to flourish. Consumers expect specialized mobile experiences and publishers without mobile-optimized sites suffer in mobile search rankings and generally through consumer rejection.
- Tablets established as PC alternative: In 2012 the PC (including most laptops) loses whatever “sex appeal” it had left and becomes a utilitarian box in the consumer’s mind. Tablets (and smartphones) are preferred for a wide range of leisure, shopping and entertainment activities. By the end of 2012 there will be a cumulative 100 million tablets in market globally. The iPad will own about 65 percent of the market and Android about 35 percent. Android tablet sales will be dominated by Amazon, followed by Samsung. Google’s branded “Chrome” or “Nexus” tablet is a wildcard. The Android tablet universe will be highly fragmented (by screen size and OS version).
- Google announces mobile ads “run rate” of $4 billion: At some point in late Q3 or Q4 Google will tell the world it now sees an annualized “run rate” of roughly $4 billion in mobile ad revenues (globally).
Here are a few bonus predictions:
- Augmented reality best practices emerge: Finally moving beyond novelty, concrete and more definitive marketing use cases for augmented reality appear in 2012.
- Big (mobile) data makes big impact: In-store visits, coupons and check-ins on smartphones generate huge amounts of data that connect digital marketing initiatives with in-store events. Mobile also connects real-world ads (print, TV, outdoor) with digital. The data from consumer response provides a much clearer picture of marketing and channel effectiveness than was previously available.
- Facebook mobile ads: Facebook introduces mobile advertising in 1H 2012, which becomes a major new source of mobile ad impressions.”
Google Activated 3.7 Million Android Devices On Christmas Weekend
Posted: December 29th, 2011“As previously noted, this Christmas was a big one for the smartphone category.
While Flurry Analytics found that 6.8 million Android and iOS devices were activated on Christmas Day, though, the company declined to outline how much share each platform got. But now Google svp Andy Rubin has shed a little bit more light on the issue. Rubin on Wednesday tweeted that 3.7 million Android devices were activated on Dec. 24 and Dec. 25.
That’s a big jump over the 700,000 activations per day for Android that he had previously announced.”
-http://mashable.com/2011/12/28/3-7-million-android-devices-christmas/
700,000 Android Devices Are Activated Every Day
Posted: December 21st, 2011“Google‘s Android Chief Andy Rubin has revealed that Android sales continue to climb, boasting 700,000 activated devices daily. In June, that number was 500,000.
Rubin announced the milestone on Google+ and Twitter late Tuesday.
Check out the video above to learn more and find out how that number compares to Apple phones.”
http://mashable.com/2011/12/21/android-activations-700000/
22% Of Fandango’s Twilight Ticket Sales Through Their Mobile App
Posted: November 22nd, 2011“Fandango is getting everything right it would seem. Let’s just run through all the accolades first. One, they have set a mobile percentage record with “The Twilight Saga: Breaking Dawn, Part 1″ with Mobile representing 22% of weekend ticket sales (worth noting that the film grossed $138.1 million on its debut). Two, the Fandango app surpasses 20 million mobile app downloads this week (21 November). Three, the iPhone app deservedly gets a tasty 5-star customer rating in the iTunes App store. Not bad!
As posted on PR Newswire, selling 22% of “Twilight” ticket sales on mobile devices during a three day weekend, sets a new company mobile percentage record. The previous deserving movie was “Harry Potter and the Deathly Hallows, Part 2″ which managed 20% – remember this is tickets sold via mobile during the opening weekend.
As Rick Butler, Fandango Executive Vice President and General Manager points out, “mobile has changed the way we go to the movies.” He further points out, “and Fandango prides itself as a leader on the forefront of ticketing technology. Mobile is a critical component of our strategy, as it furthers our goal to make the moviegoing experience even more convenient for film fans.”
Let us not forget, Fandango is used to doing well. As a leading online destination for movie lovers and goers, they sell tickets for more than 16,000 screens throughout the US. As Fandango put it themselves, they provide services that entertain and inform consumers with all sorts of extras like reviews, commentary, interviews, user forums and movie trailers and offer the ability to quickly and easily select a film. Their mobile apps help you plan where and when to see it and allow you to easily buy tickets in advance. With their suite of apps you can always be on top of upcoming movies, cool trailers, which theatre is showing what film and buy tickets without getting off the armchair.
Their second accolade, getting to (and surpassing) 20 million downloads (which is quite a lot) for their award winning movie show times, ticketing and movie reviewing mobile apps is impressive in itself. This clearly demonstrates the efficiency of mobile apps and indeed the broad spectrum they now apply to. As PRNewswire also points out, this demonstrates a growing trend in moviegoing and ticketing habits and that mobile applications are a key part of it.
Accolade 3 (and now they are just showing off): Their iPhone app has received the highly coveted 5-star treatment in the iTunes store. As I am sure you are aware, 5-stars is the highest rating an app can get. Clearly the users of Fandango’s iPhone app are whole heartedly pleased with usability, interface and delivery. Well done Fandango! Oh, don’t forget that they were selected as an official honoree in the 15th Annual Webby Awards for demonstrating a high standard of excellence. They got 3 awards in total!
Of course looking back, they have been doing mobile applications (and doing them well) since March 2009. This was when they launched their first mobile application, which has been consistently popular with users. Interestingly mobile devices and tablets provide more than 40% of all their traffic. Apps are widely available for most platforms including iOS, Android, Blackberry, HPwebOS and Windows Phone 7.
And to add to their achievements, they are friends of the environment too. They have recently released a new paperless product called Mobile Tickets. Currently only at select theatres , users can get their tickets sent straight to their mobile devices. You then simply go to the ticket-taker and get your mobile device scanned. Click here for a full list of participating theatres.
It is interesting to actually see the statistics on mobile usage. So many of us are now so reliant on our iOS, Android or alternative devices that we expect everyday easy usage in all walks of life. To be able to book tickets or make reservations is now just expected, but it is nice to see a company taking care in all its digital endeavors.”
http://www.tapcentral.com/2011/11/22/breaking-dawn-sets-record-with-fandango-mobile-app/
Global Superphone Sales to Grow 200 Percent in 2011
Posted: November 16th, 2011“Boston — According to the latest research from Strategy Analytics, superphones will be the world’s fastest growing sub-category of wireless handsets this year. Global superphone sales will grow 200 percent in 2011, driven by popular models such as the Samsung Galaxy S2.
Alex Spektor, Senior Analyst at Strategy Analytics, said, “Superphones are a relatively new sub-category of wireless handsets that first appeared on the global market in 2009. Superphones integrate high-level operating systems with supersized displays of at least 4 inches and superfast processors of at least 1GHz. Popular superphone models available today include the Samsung Galaxy S2 and HTC Sensation. We forecast global superphone sales to grow an impressive 200 percent in 2011, increasing fifteen times faster than the overall handset market’s growth rate of 13 percent. Superphones will be the world’s fastest growing sub-category of wireless handsets this year.”
Neil Mawston, Director at Strategy Analytics, added, “Superphones are driving super growth. Consumers and operators like the richer experience of larger screens and faster processing speeds that can be delivered by superphones. Samsung is currently the world’s leading superphone vendor due to the success of its Android-powered Galaxy S2 model, and Samsung has been aggressively leveraging this leadership to attack rivals with much weaker superphone portfolios such as Nokia, Blackberry and even Apple.””
http://www.mobiletechnews.com/info/2011/11/11/125835.html
Fundraising Campaign Generates 291,000 QR Code Scans In One Month
Posted: November 14th, 2011
“A Chili’s fundraising campaign for childhood cancer resulted in 291,000 QR code scans that appeared on coloring sheets and table tents created specifically for the effort.
Chili’s Grill & Bar recently held its eighth annual Create-A-Pepper to Fight Childhood Cancer campaign and raised more than $5 million to help kids receiving lifesaving care at St. Jude. Children’s Research Hospital. For the first time, the multifaceted campaign used QR codes this year to increase donations while raising awareness of the campaign.
“As the latest trend in mobile technology, QR codes gave Chili’s a unique way to say thank you while encouraging guests to donate to the Create-A-Pepper to Fight Childhood Cancer campaign,” said Chili’s spokeswoman Julie Flowers.
“By incorporating the QR codes into this charitable campaign, it was a great way to relate to Chili’s tech-savvy guests while giving St. Jude supporters another, easily accessible way to donate to the charity,” she said.
Chili’s, Dallas, TX, ran the Create-A-Pepper campaign during National Childhood Cancer Awareness month in September.
The QR codes appeared on marketing materials placed on tables and around the restaurant displaying a thank you from a St. Jude patient to all of the guests supporting the campaign.
A separate QR code was placed on Create-A-Pepper coloring sheets that linked directly to the campaign’s Web site as an easy way for guests to donate via their smartphones.
The QR codes served as an extra resource for how people could get involved and donate to St. Jude.
The cause-marketing effort included other interactive features.
For example, email messages were sent to opted in customers featuring a unique trackable link that could be forwarded to friends. Guests were rewarded with appetizers or desserts as more people donated through their unique link.
Chili’s also sold Create-A-Pepper merchandise and held a Donate Profits Day, when 100 percent of profits from the meals served that day were donated to St. Jude.
Other results from the campaign include 235,000 visits to the Web donation site during September and 6,580 peppers that were created and shared online through the Create-A-Pepper Web site.
This was the first time the Create-A-Pepper campaign included the use of QR codes. Chili’s has previously used QR codes as a way to encourage guests to sign up for the brand’s Email Club, an online tool that gives members great deals, offers and updates about the guest’s home Chili’s.
“With the ever-growing presence of technology in our guests’ daily lives, Chili’s utilized this up-and-coming trend as a unique way to reach our supporters of St. Jude,” Ms. Flowers said. “With more than 290,000 QR codes scanned throughout the campaign, this medium proved to be an effective and tech-savvy way of encouraging guests to donate.””
http://www.mobilemarketer.com/cms/news/commerce/11480.html
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